Success in entrepreneurship often starts with a single bold decision. For Lexi, that moment came in 2024 when she left her job to pursue her passion full-time. What began as a vlogging journey in 2022 quickly evolved into something bigger—Sunday Cherries, a loungewear brand designed to blend style and comfort. Now, with an engaged audience of 225,000 Instagram followers, Lexi shares the raw and unfiltered realities of business ownership, from financial planning and inventory management to tackling imposter syndrome and self-doubt. In this episode, she takes us behind the scenes of her entrepreneurial journey, offering insights into what it truly takes to build a brand from the ground up.
What You’ll Learn:
- How she built an engaged community through social media
- The emotional challenges of entrepreneurship and how to navigate them
- Lexi’s vision for the future of her brand and her advice for aspiring founders
Key Takeaways:
Lexi’s story proves that taking risks can lead to incredible opportunities. By staying true to herself and sharing her journey transparently, she has built a brand that resonates with her audience on a deeper level. She emphasizes the importance of embracing challenges, learning from setbacks, and using social media as a tool to connect and grow. Whether you’re an aspiring entrepreneur or looking for motivation to take your own leap, Lexi’s insights will inspire you to go after your dreams with confidence.
